Cookies Policy - Liverpool John Moores University

COOKIE NOTICE

This Notice is issued by UNICAF Group (“UNICAF Group”, “we”, “us” and “our”).

Websites to which this Notice applies

This Notice applies to the following domains / subdomains that are operated or controlled by UNICAF Group:

What are cookies?

Cookies are small text files that may be stored on your computer or other device when you visit a website. They are generally used to make websites work, to keep track of your movements within the website, to remember your login details, and so on.

There are different types of cookies, and they can be distinguished on the basis of their origin, function and lifespan. Important characteristics of cookies include the following:

First party cookies are cookies that are placed by the website you are visiting, while third party cookies are placed by a website other than the one you are visiting. Please note that we do not control the collection or further use of data by third parties.
Necessary cookies are necessary to allow the technical operation of a website (e.g., they enable you to move around on a website and to use its features).
Performance cookies collect data on the performance of a website such as the number of visitors, the time spent on the website and error messages.
Functionality cookies increase the usability of a website by remembering your choices (e.g. language, region, login, and so on).
Targeting/advertising cookies enable a website to send you personalized advertising.
Session cookies are temporary cookies that are erased once you close your browser while persistent or permanent cookies stay on your device until you manually delete them or until your browser deletes them based on the duration period specified in the persistent cookie file.

More information on all aspects of cookies can be found on www.allaboutcookies.org. Please note that UNICAF Group has no affiliation with, and is not responsible for, this third party website.

Why do we use cookies?

We may use cookies to:

distinguish between visitors;
improve the use and the functionality of our website;
tailor our website and products to your needs and preferences;
and
analyse how our website is used and compile anonymous and aggregate statistics.

We do not use the collected information to create visitor profiles.

What types of cookies do we use?

An overview of the cookies used on this website is set out in the following table.

Name	First Party / Third Party	Duration / Expiration	Purpose	Functionality
_uetsid	First party	24 hours	Marketing/Tracking	This contains the session ID for a unique session on the site.
_uetmsclkid	First party	Session	Marketing/Tracking	This is the Microsoft Click ID, which is used to improve the accuracy of conversion tracking.
_uetvid	First party	13 months	Marketing/Tracking	UET assigns this unique, anonymized visitor ID, representing a unique visitor.
_fbp	First party	90 days	Marketing/Tracking	Store and Track visits across websites
_fbc	First Party	2 years	Marketing/Tracking	To store last visit.
_twclid	First-Party	30 days	Marketing/Tracking	Advertising cookie
_gcl_dc	First-Party	90 days	Marketing/Tracking	The conversion linker tag sets ad click information in this cookie
_gcl_aw	First-Party	90 days	Marketing/Tracking	To provide ad delivery or retargeting.
__gads	First-Party	12 Months	Marketing/Tracking	To provide ad delivery or retargeting.
_gcl_au	First-Party	90 days	Marketing/Tracking	Stores info related with the ad click
_gid	First-Party	24 hours	Statistics	Store and count pageviews
_ga_	First-Party	2 years	Statistics	Used to persist session state.
_ga	First-Party	2 years	Statistics	Used to distinguish users.
_gat	First-Party	1 minute	Statistics	Used to throttle request rate. If Google Analytics is deployed via Google Tag Manager, this cookie will be named _dc_gtm_.
ULPSESSID	First-Party	Session	Essential	keep track of sessions
campaign_id	First-Party	30 Days	Functionality/site analytics	Custom data used to identify advertising campaigns that led visitors to the website.
unicaf_uuid	First-Party	24 hours	Tracking/Analytics	stores a uuid for the visitor
http_referrer	First-Party	30 days	Analytics	stores the server HTTP_REFERRER
cookie_consent	First-Party	1 week	Functionality/cookies	Recording the user consent to the dropping and reading of cookies.
cookie_consent_time	First-Party	1 week	Functionality/cookies	Recording the user consent to the dropping and reading of cookies.
_unicaf_cm	First-Party	12 months	Functionality/cookies	Recording the user consent to the dropping and reading of cookies.
utm_campaign	First-Party	30 days	Marketing/Tracking	Custom data used to identify advertising campaigns that led visitors to the website.
utm_content	First-Party	30 days	Marketing/Tracking	Custom data used to identify advertising campaigns that led visitors to the website.
utm_medium	First-Party	30 days	Marketing/Tracking	Custom data used to identify advertising campaigns that led visitors to the website.
utm_others	First-Party	30 days	Marketing/Tracking	Custom data used to identify advertising campaigns that led visitors to the website.
utm_source	First-Party	30 days	Marketing/Tracking	Custom data used to identify advertising campaigns that led visitors to the website.
utm_term	First-Party	30 days	Marketing/Tracking	Custom data used to identify advertising campaigns that led visitors to the website.
lp_referrer	First-Party	24 hours	Tracking/Analytics	stores the request_uri of the accesed page
dg_tag	First-Party	30 days	Functionality	Determines the handling agents for the region
gclid	First-Party	90 days	Marketing/Tracking	A parameter passed in the URL with ad clicks, to identify the campaign and other attributes of the click associated with the ad for ad tracking and campaign attribution
gtmPixel	First-Party	30 days	Marketing/Tracking	Used to identify and store the advertisement platform
source_page	First-Party	30 days	Marketing/Tracking	Stores the registration resource of referrer identification
viewed_cookie_policy	First-Party	12 months	Functional	Is the primary cookie that records the user consent for the usage of the cookies upon ‘accept’ and ‘reject’. It doesn’t track any personal data and is set only upon user action(accept/reject).
downloadBrochure	First-Party	1 minute	Functional	Provide technical monitoring
CookieLawInfoConsent	First-Party	12 months	Functional	Records the default button state of the corresponding category & the status of CCPA. It works only in coordination with the primary cookie.
cookielawinfo-checkbox-non-necessary	First-Party	12 months	Functional	Records the default button state of the corresponding category. It works only in coordination with the primary cookie.
cookielawinfo-checkbox-necessary	First-Party	12 months	Functional	Records the default button state of the corresponding category. It works only in coordination with the primary cookie.
cookies-acceptance	First-Party	30 days	Functional	stores the user cookie consent acceptance (Deprecated)
_unicafcm	First-Party	30 days	Functional	Stores the user consent selection
refcode	First-Party	1 week	Functional	stores user referral code
auth	First-Party	30 days	Essential	Stores the after registration login token
mp-submited	First-Party	30 days	Functional	Identifies if the form is submitted successfully in order to present the thank you page.
quiz_completed	First-Party	24 hours	Functional	Determines completion stage of the quiz
quiz_crm_register	First-Party	1 minute	Functional	Identifies if the lead account is created in order to redirect to the thank you page. Allows access to specific pages based on the value.
quiz_lsr	First-Party	30 seconds	Functional	Used to identify quiz process
quiz_results_completed	First-Party	24 hours	Functional	Created when the quiz results are completed. Identifies based on the posted information where to redirect.
quiz_results_sent	First-Party	1 minute	Functional	Identifies where to redirect based on the response received after the successfull form submission
university_sis_host	First-Party	1 hour	Functional	Store the univesity host domain of the programme selected
uniRef	First-Party	12 months	Functional	Client Refferal functionality
scart_auth	First-Party	12 months	Functional	shopping cart identificator
csrftoken	First-Party	session	Functional	Spam protection token
_lcltz	First Party	session	Functional	Timezone, which is used to present the local time
_pk_id	First-Party	13 months	Tracking/Analytics	Details about the user such as the unique visitor ID
matomo_ignore	First-Party	30 years	Functionality/cookies	Ignore traffic of specific users from being tracked in Matomo
mtm_consent	First-Party	30 years	Functionality/site analytics	remember that consent was given (or removed) by the user.
mtm_consent_removed	First-Party	30 years	Functionality/site analytics	remember that consent was given (or removed) by the user.
mtm_cookie_consent	First-Party	30 years	Functionality/site analytics	remember that consent was given (or removed) by the user.
_pk_ses	First-Party	30 minutes	Functionality/site analytics	Short lived cookies used to temporarily store data for the visit
_pk_cvar	First-Party	30 minutes	Functionality/site analytics	Short lived cookies used to temporarily store data for the visit
_pk_hsr	First-Party	30 minutes	Functionality/site analytics	Short lived cookies used to temporarily store data for the visit
_pk_testcookie	First-Party	Session	Functional	used to check whether the visitor’s browser supports cookies(is created and should be then directly deleted)
_pk_ref	First-Party	180 days	Tracking/Analytics	Used to store the attribution information, the referrer initially used to visit the website
matomo_sessid	First-Party	14 days	Functional	does not contain any data used to identify visitors and is considered an Essential cookie
MoodleSession	Fisrt-Party	Session	Functional	does not contain any data used to identify visitors and is considered an Essential cookie
MOODLEID[app_id]	Fisrt-Party	30 days	Functional	Responsible for storing username of moodle within the browser.
last_page_url	Fisrt-Party	1 hour	Functionality/cookies	Last Page Url before the login

Please note that the processing of your personal data in connection with cookies, and for other purposes, is governed by our External Privacy Notice.

In addition, we may also use web beacons (or clear GIFs) and other similar technologies in addition to, or in combination with, cookies. A web beacon is typically a transparent graphic image (usually 1 pixel x 1 pixel) that is placed on a website or in an email and it helps us to understand the behaviour of visitors to our website. More information on web beacons can be found at http://www.allaboutcookies.org/faqs/beacons.html. Please note that UNICAF Group has no affiliation with, and is not responsible for, this third party website.

Google cookies

This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyse how users use the site.

The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States.

Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

For more information please visit http://www.google.com/analytics/

Moodle cookies

Moodle uses or may use cookies and/or web beacons to help us determine and identify repeat visitors, the type of content and sites to which a user links, the length of time each user spends at any particular area, and the specific functionalities that users choose to use. To the extent that cookies data constitutes personally identifiable information, we process such data on the basis of your consent.

Both session and persistent cookies are use and we use different types of cookies:

Essential cookies. We may use essential cookies to authenticate users, prevent fraudulent use of user accounts, or offer Site features.
Analytical/performance cookies. Allow us to recognize and count the number of visitors and see how visitors move around when using Moodle. This helps us improve the way Moodle works.
Functionality cookies. Used to recognise you when you return to the Moodle. This enables us to personalise our content for you, greet you by name, and remember your preferences (for example, your choice of language or region).
Targeting cookies. Record your visit to the Moodle, the pages you have visited, and the links you have followed. We will use this information to make the Site and the more relevant to your interests. We may also share this information with third parties for this purpose.

How can you control cookies and web beacons?

Most internet browsers are set to automatically accept cookies. Depending on your browser, you can set your browser to warn you before accepting cookies, or you can set it to refuse them. Please refer to the 'help' button (or similar) on your browser to learn more about how you can do this.

Disabling cookies may impact your experience on our websites.

If you use different devices to access our websites, you will need to ensure that each browser of each device is set to your cookie preference.

More information on how to manage cookies is available from: http://www.allaboutcookies.org/manage-cookies/. Please note that UNICAF Group has no affiliation with, and is not responsible for, this third party website.

In addition, you may opt-out from cookies by visiting the following sites and selecting which company cookies you would like to opt-out from: http://www.aboutads.info/choices/#completed and http://www.youronlinechoices.com/. Please note that UNICAF Group has no affiliation with, and is not responsible for, these third party websites.

Consent to this Policy

By accepting this policy, you accept that your consent to our Cookies Policy will be stored and/or valid for the period of 3 years starting from the date of acceptance.

Last updated: 20 June 2023